Vive Crop Protection has announced the appointment of Susanne Wasson to its Board of Directors. With over 33 years of executive leadership experience, Wasson brings a wealth of expertise and strategic vision to further propel Vive Crop Protection’s mission of revolutionizing crop protection technologies.
Wasson has an impressive track record in goal-oriented leadership, strategic finance, program and project management, as well as mergers and acquisitions. She recently retired as President of the Crop Protection Business Platform of Corteva Agriscience and has held commercial leadership roles in the crop protection and seeds and traits businesses. Wasson is also a current board member of Cultiva, LLC, SePRO, and HGS BioScience, and has served as Chairman of the Board of CropLife America.
Darren Anderson, CEO of Vive Crop Protection, expressed excitement about Wasson joining the Board of Directors, stating that her extensive experience and strategic vision align perfectly with the company’s goals for growth and innovation. Wasson will collaborate closely with the leadership team to provide strategic guidance and support, utilizing her expertise in change management, international business development, and cultivating customer relationships.
Wasson stated her enthusiasm for joining Vive Crop Protection’s Board of Directors, acknowledging the company’s position at the forefront of developing innovative solutions for farmers. She hopes to leverage her experience in driving growth, fostering innovation, and cultivating high-performance teams to contribute to the company’s continued success.
Vive Crop Protection thanked Amy O’Shea for her valuable contributions following her departure from the Board. The company continues to focus on expanding its product portfolio and enhancing its market presence in the field of crop protection.
For more information, please contact Emily Roden, Marketing and Communications Manager at Vive Crop Protection.
Vive Crop Protection operates in the industry of crop protection technologies. Crop protection refers to the methods and products used to protect crops from pests, diseases, and weeds. This industry plays a crucial role in ensuring food security and increasing agricultural productivity.
Market forecasts indicate a positive outlook for the crop protection industry. According to a report by Grand View Research, the global crop protection chemicals market is expected to reach $90.09 billion by 2025, driven by factors such as population growth, rising need for food production, and the increasing prevalence of pests and diseases.
One of the key issues related to the crop protection industry is the environmental impact of certain chemicals used in conventional crop protection methods. This has led to a growing demand for sustainable and environmentally friendly solutions. Vive Crop Protection aims to address this issue by developing innovative and sustainable crop protection technologies.
You can find more information about the crop protection industry and market forecasts on Grand View Research and other industry-related websites.
As Vive Crop Protection continues to focus on expanding its product portfolio and enhancing its market presence, the addition of Susanne Wasson to the Board of Directors brings valuable expertise and strategic vision. Wasson’s extensive experience in commercial leadership roles and her involvement in the crop protection industry will be instrumental in driving the company’s growth and innovation.
For further details about Vive Crop Protection and their mission, you can contact Emily Roden, Marketing and Communications Manager at Vive Crop Protection.