Concept Medical Introduces Revolutionary MagicTouch Technology for ISR Treatment


Concept Medical, a pioneer in innovative drug delivery technologies, is proud to announce the initiation of its groundbreaking clinical IDE study, “MAGICAL-ISR,” which utilizes the MagicTouch Sirolimus-coated Balloon (DCB) for the treatment of In-Stent Restenosis (ISR) in coronary heart disease patients. This study aims to evaluate the safety and effectiveness of the Sirolimus-DCB in treating ISR, with a focus on the percentage of patients who do not experience Target Lesion Failure (TLF) within one year after the procedure.

MagicTouch represents a revolutionary advancement in coronary intervention as it provides controlled and sustained release of Sirolimus, similar to a drug-eluting stent, without the need for permanent stent implantation. Dr. Martin Leon, the study’s lead investigator, expressed excitement about the potential impact of the MAGICAL-ISR study, stating, “This significant clinical trial will usher in an era of safe and effective drug-eluting balloon therapy under various clinical and anatomical conditions, complementing and improving the treatment of complex obstructive coronary diseases for patients in the United States.”

Concept Medical’s founder and CEO, Dr. Manish Doshi, emphasized the company’s commitment to innovation and patient safety. “The MagicTouch technology has gained worldwide recognition, and its entry into the US market through this study is a crucial step in meeting the unmet need for ISR treatments,” he said.

Concept Medical has set a benchmark in the industry with MagicTouch, the world’s first Sirolimus-coated balloon, which has received the “Breakthrough” designation from the FDA. The MAGICAL-ISR study, along with other ongoing clinical IDE studies, underscores the company’s dedication to clinical excellence and innovation.

Concept Medical, headquartered in Tampa, Florida, is dedicated to improving patient care through innovative research and development of drug delivery technologies for vascular and non-vascular diseases. Their unique combination of technologies and products, using proprietary coating technology, delivers pharmaceutical agents through the luminal surfaces of blood vessels.

With their revolutionary products, MagicTouch and Abluminus, Concept Medical has already treated over 500,000 patients worldwide for cardiovascular conditions.

For more information about the MAGICAL-ISR study or Concept Medical’s innovative solutions, please visit

In addition to the information provided in the article, it is important to discuss current market trends and forecasts related to Concept Medical’s MagicTouch technology for ISR treatment.

Currently, the global market for drug-eluting balloons (DEBs) is experiencing significant growth. DEBs are gaining popularity as an alternative to drug-eluting stents (DES) for the treatment of ISR, as they offer targeted drug delivery without the need for permanent implantation. This market growth is driven by factors such as the increasing prevalence of coronary heart disease and the rising demand for minimally invasive procedures.

According to a report by Market Research Future, the global drug-eluting balloon market is expected to reach a value of $1,870.3 million by 2023, growing at a CAGR of 17.8% during the forecast period. This indicates a promising market potential for Concept Medical’s MagicTouch technology.

One of the key advantages of the MagicTouch Sirolimus-coated balloon is its ability to provide controlled and sustained release of Sirolimus, similar to a drug-eluting stent. This allows for targeted drug delivery to the lesion site, reducing the risk of restenosis. Compared to traditional stent implantation, the MagicTouch technology eliminates the need for permanent stent placement, which can be beneficial in certain cases where stents may not be suitable.

However, there are also some challenges and controversies associated with drug-eluting balloons for ISR treatment. One major challenge is the lack of long-term data on the efficacy and safety of DEBs compared to DES. While short-term studies have shown promising results, there is a need for more comprehensive studies to assess the long-term outcomes of DEBs.

Another controversy is the optimal dosage and duration of drug delivery. Finding the right balance between delivering enough drug to prevent restenosis and minimizing potential side effects is crucial. This is an ongoing research area, and further studies are needed to determine the optimal drug dosage and treatment duration for different patient populations.

In summary, Concept Medical’s MagicTouch technology for ISR treatment has the potential to revolutionize coronary intervention by providing controlled and sustained drug delivery without the need for permanent stent implantation. The current market trends indicate a growing demand for drug-eluting balloons, and the MagicTouch technology aligns with this market trend. However, challenges and controversies related to long-term efficacy, optimal drug dosage, and treatment duration still exist.

For more information about Concept Medical and the MAGICAL-ISR study, please visit their official website at